This Privacy Policy explains how DataPoem (Cognitive ROI Inc). and its affiliates ("DataPoem") collect, use, and disclose information you provide to us or which we otherwise collect in providing products or services to you (“Information”), including “Personal Data” by which we mean information that allows us to determine your identity when you engage with us. This Privacy Policy applies to DataPoem.com and to other websites DataPoem operates and that are linked to it. From time to time, DataPoem acquires companies who may operate under their own privacy policies. You will continue to be presented with those companies’ privacy policies on their websites until the integration with DataPoem is complete and those websites are linked to this Privacy Policy. The use of our products and services, including those available through other DataPoem websites that link to this Privacy Policy (collectively, “Offerings”), are subject to the terms of the applicable customer agreement. The use of our website is subject to the DataPoem Website Terms and Conditions of Use. The terms of this Privacy Policy are incorporated into and form part of those agreements. Data Collection Interactions What We Collect via Your Interactions How We Use Information Collected from Interactions Opting Out Of Marketing Emails Offerings What We Collect via Our Offerings and How We Use It Other Collection Practices Data Collection Practices Associated with Apps How DataPoem Shares Your Information How We Secure Your Information DataPoem Also Observes the Following Practices Lawful Basis for Transferring Your Data Supplemental Terms and Conditions for Certain Regions Links to Other Parties Updates to This Privacy Policy Contact DataPoem Links to Related Agreements, Policies, and Information
Data Collection : There are two primary ways in which DataPoem collects Information from you: through Interactions and through Offerings as set forth below.
When you interact online or offline with DataPoem, we may receive your Information, including your Personal Data. For example, we receive your Information when you:
We collect Information about you from other sources such as public databases, joint marketing partners, social media platforms, conference/event hosts, and partners when you interact with them. We refer collectively to these contacts as “Interactions” and we explain below how we use the Information we collect through them.
We (or others acting on our behalf) may collect your Information, including your Personal Data, through the Interactions described more fully below. The Personal Data we collect includes such things as:
We collect Personal Data in various ways, such as when you manually key in your Personal Data to our website forms or provide it to us or others from whom we receive marketing leads. From time to time, we offer virtual private networks (VPNs) for attendees at DataPoem events or visitors to our offices. If you access a DataPoem-provided VPN, we may collect Personal Data from you, such as IP and MAC addresses, when we monitor the VPNs for security or performance. IP addresses are also collected on an automated basis through your use of the website services using cookies, web beacons, and like technologies. We may infer your location from your IP address. For more on the use of cookies and like technologies, see the DataPoem Cookie Policy. When you make purchases through our website, we use third-party payment processors to collect credit card or other financial information. DataPoem does not store the credit card information you provide, only confirmation that payment was made.
DataPoem uses the Information it collects from your Interactions to deliver services to you in accordance with our terms, to fulfill our legal obligations, or to conduct necessary business activities (sometimes called “legitimate interests”), as described below. We take seriously the need to balance our legitimate interests with your privacy rights and summarize for you here how we use your Information, including Personal Data.
We use your Information to:
If you no longer want to receive marketing emails from DataPoem on a go-forward basis, please submit your request through our data request portal. Alternatively, you may use the "unsubscribe" feature in our email messages.
We also collect Information, including Personal Data, when providing our Offerings. We may ask you for this Information directly, or in some cases, we may collect it when certain features are enabled. For example, we collect Information from you when you (or someone you work with):
We collect and process different types of product data (described below) when you deploy our Offerings in order to fulfill our legal obligations to you and operate our business. We work hard to help ensure a balance between our legitimate interests and your privacy rights.
License Usage Data is Information that allows us to identify your account entitlements, such as license consumption, capacity, or type in our systems through an assigned license ID. We use this information to validate accounts and automate license verification.
Usage Data is Information about your operating environment, user/product interactions, and sessions. This includes information such as your network and systems architecture, OS and product versions, page loads and views, searches by number and type, errors, number of active and licensed users, source types and format (e.g., json, xml, and csv), web browser, http referrer page, and app workflows. We use Usage Data to fulfill our legal obligations in providing the Offerings to you and to fulfill our legitimate interest in supporting and enhancing them. For example, we may use this data to:
We hash identifiable information connected to user activity before use.
In our paid on-premises products, you can set your level of participation. For more details on what we collect and your participation options, see DataPoem's Documentation (Share Performance Data).
Support Usage Data is Information we combine from License Usage and Usage Data as part of a customized support program that offers you accelerated troubleshooting, notices of patches/upgrades, tips to optimize performance, and suggestions about other Offerings that may be of interest to you. The combined data is customer-identifiable so that we can help personalize your experience. From time to time, we may also use the Information to analyze usage trends, such as by industry or sector, after it has been de-identified. Participation in this program is voluntary and you can opt out at any time.
Mobile Device Data is Information we collect in certain DataPoem Offerings (“Apps” as discussed below) that associates your mobile device with an identifier for your App to help us improve the user experience and personalize your services and content. We may also receive information that your mobile device sends when you use our Apps, such as a device identifier or OS. Depending on your configuration of DataPoem’s Offerings, location information about you (or your end users) may be shared with DataPoem; however, you can disable location sharing using the location-setting features on your mobile device.
Certain DataPoem Offerings rely on automated methods of processing, such as artificial intelligence (AI), which are a set of technologies and processes that allow computers to learn, reason, and assist in decision making. These technologies may consume Usage Data or other data you input into the AI Offering that may be associated with you. The use of data in connection with our AI Offerings is set forth in the relevant terms. For more information about the data collected through our Offerings, see Offering-specific Documentation (e.g., Share Performance Data for DataPoem Enterprise).
We also collect Personal Data from you to fulfill our contractual commitments to you. For example, we collect contact information such as name, address (email and physical) and phone number to enter you into our customer databases and manage your account. We also collect billing and payment information and information about your Offerings, such as browser type, version number and OS, to administer your account, respond to customer service/support inquiries, and provide you with information about software updates via alerts or other “push” notifications. We may share this Information with our affiliates, vendors and partners who help us service your account and with whom we have written agreements protecting the confidentiality, privacy, and security of your Information. We do not sell this Information.
The DataPoem Offerings are extendible using software applications commonly called “apps,” “add-ons,” “widgets,” or “technical add-ons” that we offer through DataPoembase.DataPoem.com or other websites that link to this Privacy Policy. We refer to these collectively as “Apps.” These Apps are versatile and have access to a broad set of web technologies that can be used to collect and use your Information. This Privacy Policy only applies to Apps built by or on behalf of DataPoem. It does not apply to Apps developed by others (“App Developers”) and available through DataPoembase.DataPoem.com, third-party marketplaces (e.g., AWS Marketplace and Google Play Store), or interoperable with DataPoem Offerings. DataPoem requires App Developers to comply with applicable privacy and data protection laws but cannot guarantee that they do so. Before you use Apps created by App Developers, you should familiarize yourself with their privacy policies and license agreements. DataPoem collects data generated from the use and performance of Apps that interoperate with DataPoem Offerings, such as crash information, version, session duration, and user engagement (e.g., number of downloads, active/licensed users, and log-ins). We may share this information with App Developers so they can improve and enhance the performance of their Apps.
DataPoem may disclose your Information to others in the following ways:
DataPoem takes reasonable technical and organizational measures to safeguard Personal Data against loss, theft, and unauthorized access, disclosure, alteration, misuse, or destruction. Unfortunately, no data transmission, software, or storage system can be guaranteed to be 100% secure. If you have reason to believe that your interaction with us is no longer secure (for example, if you feel that the security of an account has been compromised), please notify us immediately in accordance with the Contact DataPoem section below. If DataPoem learns of a breach of its systems, DataPoem may notify you or others consistent with applicable law and/or as agreed in our contract with you. DataPoem may communicate with you electronically regarding privacy and security issues affecting Information collected through your Interactions or use of our Offerings.
Retention Period. We retain your Information for the period necessary to fulfill the purposes outlined in this Privacy Policy, unless a longer retention period is required or not prohibited by applicable law. Information you store in DataPoem cloud environments is portable by you at the end of the term of your agreement with DataPoem. We retain your contract information for the duration of your agreement with us and thereafter as required or permitted by law. We keep a record of your data requests, including your requests to opt out of marketing communications, in order to honor them in the future. See the Retention Policy for additional details.
Use of DataPoem Offerings by Minors. The DataPoem Offerings are not directed to individuals 16 and under or those not of the age of majority in your jurisdiction, and we request that these individuals, or others on their behalf, not provide us with their Personal Data.
Cross-border Transfers. Your Personal Data may be stored and processed in any country where DataPoem, its affiliates, or third-party service providers conduct business or hosts events. These locations may be outside of your country of residence, including in the United States, and therefore, different data protection laws may apply globally. When we transfer Personal Data, we implement safeguards to help ensure an adequate level of data protection exists for the transfer, such as the Privacy Shield. We put also in place appropriate terms to protect your Personal Data in our agreements with our service providers.
If you are in the European Union (“EU”) or the United Kingdom, you have the right to: request access to and correction of your Personal Data; restrict or object to the processing of your Personal Data; and request your Personal Data be deleted or “forgotten” (technically erased). If you would like to exercise these rights, please submit your request through our data requests portal or call us at 1(855) 775-8657. We will comply as soon as reasonably practicable consistent with applicable law. Please describe the nature of your request and the Personal Data at issue, and we will comply as soon as reasonably practicable consistent with applicable law. We will verify your identity before we comply with your request, and therefore, ask for your cooperation with our identity verification process. If we process your Personal Data based on your consent, you may withdraw your consent at any time. We will let you know if we are seeking to rely on your consent at the time of collection. In Europe, DataPoem Services UK Limited is responsible for the management of Personal Data used for completing orders as described above in Other Collection Practices.
If you are a California resident, California law provides you with specific rights regarding your personal information, including (i) the right to request that we disclose certain information to you about its collection and use over the past 12 months, and (ii) the right to request that we delete your personal information, subject to certain exceptions. For purposes of California law, personal information means information that identifies, relates to, describes, is capable of being associated with, or could reasonably be linked, directly or indirectly, with a consumer or household. If you would like to exercise these rights, please submit your request through our data requests portal, and we will comply as soon as reasonably practicable consistent with applicable law. We will verify your identity before we comply with your request, and therefore, ask for your cooperation with our identity verification process. Please note that we are only required to respond to two such requests per individual each year. You also have the right not to be discriminated against if you exercise any of your rights under California privacy law. Over the past 12 months, we may have collected the following categories of personal information from California residents:
Our Offerings may contain links to, or facilitate access to, other websites or online services. This Privacy Policy does not address, and DataPoem is not responsible for, the privacy, information, or practices of other parties, including without limitation any App Developer, social media platform provider, wireless service provider, or device manufacturer. The inclusion of a link within the Offerings does not imply endorsement of the linked site or service by DataPoem or its affiliates. DataPoem encourages you to review the privacy policies and learn about the privacy practices of those companies whose websites you choose to visit or apps you choose to use. We list below links to resources about many of the other parties with whom we interact as described in this Privacy Policy: